How We Help Our Clients Reduce Spot Market Exposure by 50%

On May 15, 2018, we wrote about the first fully automated intelligent routing guide with dynamic rates in the US. That powerful tool enables shippers to automatically book a truck before the shipment turns into a spot load and has reduced spot volume for Fortune500 Shippers by as much as 50 percent. Loadsmart accepts 100 percent of tenders received from the dynamic routing guide, guaranteeing capacity. This feature helps shippers avoid the same-day/next-day markets, which are known for steep prices and service failures. Given the huge interest and questions we got from the logistics community, we decided to expand and explain the reasoning behind it and how it actually works in a granular way.

At Loadsmart, our mission is to do more with less. That’s why we innovated with a major customer to help them drive down their spot market exposure by 50 percent. We worked with our customer to help them do more with less by pushing market-based truckload rates into their TMS for every load that goes through their routing guide. Simply put, we do three things:

  • Provide real-time pricing on every load in the routing guide via API;
  • Auto-accept every tender we receive;
  • Guarantee capacity for all of those auto-accepted tenders.

This explains how we went from participating in a daily spot auction via email to a full-fledged integration with our customer to reduce spot volume.

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LOADSMART APPOINTS NEW HEAD OF OPERATIONS

Today, Erik Malin was appointed as our new head of operations. The appointment follows a year of sustained, rapid growth during which thousands of loads for companies like Anheuser-Busch, Safeway and Albertsons were moved over our platform and shippers such as Daimler Trucks North America connected to our API to digitize their spot freight execution.

In his role, Erik will be responsible for running, growing and scaling our operations. He will report into Ricardo Salgado, CEO, who will now mainly focus on company strategy and leadership as the companies continues to experience hyper growth.

“Erik’s industry and technology knowledge combined with his experience in managing and scaling high-growth teams, make him a real asset to team,” said Ricardo Salgado, CEO, Loadsmart. “Empowering people with data and technology is very different from mere automation. Erik recognizes how the use of both can streamline and expedite the traditional brokerage model and have a positive impact on the logistics industry.”

Erik_Malin
Erik Malin, head of operations, Loadsmart

Erik hails from truckload broker AFN where he was responsible for strategy. Prior to that, he ran a boutique strategy consultancy where he advised publicly-traded and hyper-growth private logistics companies on growth opportunities and related change management initiatives.

“Loadsmart has done an excellent job of assembling a team of highly-talented, curious and driven individuals,” said Erik Malin, head of operations, Loadsmart. “New entrants often turn to technology only and disregard important industry intricacies. It’s rare to find a logistics technology company that encapsulates both aspects with the aim to build a better platform for shippers and carriers.”

Loadsmart was the first to introduce a truckload instant pricing/booking algorithm in the US in 2015, followed by the launch of our One-Click load-acceptance app for carriers later that same year. In 2016, we were the first to introduce an instant pricing API for TMS integrations.

Interested in a career at Loadsmart? We’re hiring.