Share this
Loadsmart’s Look Ahead: An Analysis of Key Freight & Economic Indicators to Watch in July 2024
As usual, in this Monthly Market Update, we will (a) provide a brief update/analysis of the full truckload market and (b) present a compelling economic analysis to provide a macroeconomic view on the state of the freight market.
Loadsmart’s top 30 spot rate forecast
Figure 1
Rates: Our price index increased 9.5% MoM in June. The large increase was mainly due to a rate spike on the last day of June, which is a common occurrence before the Fourth of July holiday.
- Our monthly average price rose 7% in June, in line with seasonal expectations.
- Historically, prices increase by approximately 8% from May to June, according to Loadsmart data from 2019 to 2023. This increase is usually driven by rising demand due to the onset of summer and holidays such as Memorial Day, Juneteenth, and Fourth of July, which often lead to transportation bottlenecks.
- The US OTRI reached a year-to-date high, with an average of 6.3% for the month, an increase of 2 percentage points compared to May.
Figure 2
Volumes: Our volume index decreased 13% MoM in June. Demand and prices rose in late May and early June, driven by increasing demand in Texas and Georgia, but returned to average May levels after the first week.
- Most demand originated from automobile parts and retail goods - electronics and superstores goods.
- Sonar's OTVI reached a year-to-date high. Volumes experienced a typical spike after Memorial Day and remained elevated for the rest of the month. The average monthly OTVI increased 13% from May to June.
Quote rate performance by region
The map shows the average MoM percentage change in quote rate-per-mile for various US Key Market Areas (KMAs).
- For the third month in a row, we see a striking difference in the freight market between the South and the Midwest.
- Historically, rates in the South have been lower than those in the Midwest. This gap widened in the first quarter of 2024 due to high rejection rates in the Midwest caused by severe weather.
- But in the second quarter of 2024, low demand led to declining rates in the Midwest. Rates in the Midwest bottomed out in May and have remained steady since.
- In the South, contrarily, rates have been on an upward trend since the end of May.
- Rates have also improved in the Pacific West region this month, with California likely benefiting from increased imports at West Coast ports in June.
Figure 3
Figure 4
Loadsmart’s spot rate forecast / look ahead
Our model predicts that spot rates will increase from $2.66 in June to $2.8 in July.
- Prices are expected to hover around $2.8 through September, which aligns with last year's seasonal patterns. After September, the market is expected to "cool off" a bit and stabilize around $2.7 till the end of 1Q2025.
- Prices are expected to reach $2.73 in December 2024 and continue to rise until May'25, when prices peak at $2.93, 24% below the Jan'22 high.
Figure 5
- We do not anticipate structural changes in the truckload market that would result in a cycle of continuous rate increases in 2024, given the current market overcapacity.
- As shown in Figure 5, the number of active carrier authorities in the market has been declining since September 2022.
- However, the pace of this decline has slowed since early 2024, indicating that the market is likely to return to a more balanced carrier supply only after mid-2025.
Figure 6
Freight & Economics
Imports recovery and truckload rates
- Import volumes rose steadily from February 24 through May 24, as shown in Figure 6, which could be a bullish trend for the truckload market.
- Typically, an increase in imports would lead to higher demand for dry van in Key Market Areas (KMAs) near ports as goods are moved to nearby warehouses or distribution centers, driving up rates.
- However, the increase in imports has not been accompanied by a corresponding increase in truckload rates, even in the port-associated KMAs, as we would expect, as shown in Figure 7.
- This discrepancy suggests that imports are unlikely to be a significant demand driver for the truckload market.
Figure 7
Figure 8
- Overall import volumes were up 5% year-over-year in May, with East Coast ports benefiting the most. But rates at New York/New Jersey area have been declining since February 2024.
- Only the Los Angeles KMA experienced a price increase beginning in April, but likely an indirect effect of rising rates in the southern regions due to the production season, as shown in Figure 8.
-------------------------------------------------------------------------------------------
For more information about how you can understand the current market and plan for the future, download our quarterly report.
Please reach out to Stella Carneiro (stella.carneiro@loadsmart.com) with any questions, suggestions, thoughts, etc. #movemorewithless
Share this
- Blog (100)
- Shipper (90)
- Market Trends (86)
- Enterprise Shipper (69)
- Carrier (66)
- News (57)
- Data Insights (51)
- Thought Leadership (44)
- SMB Shipper (38)
- Our Partners (34)
- Warehouse (33)
- Product Updates (29)
- Mode Optimization (25)
- ShipperGuide TMS (22)
- Opendock (19)
- Mid-Market Shipper (18)
- Loadsmart (14)
- Brokerage Services (12)
- Case Study (12)
- Managed Transportation (10)
- Video (8)
- Award (5)
- FreightIntel AI (5)
- Instant Execution (4)
- Asset (3)
- Food and Beverage (3)
- Freight Management (3)
- Logistics Solutions (3)
- eBook (3)
- Podcast (2)
- Cold Storage (1)
- Paper Packaging (1)
- Retail (1)
- Transportation Management System (1)
- YMS (1)
- December 2024 (4)
- November 2024 (4)
- October 2024 (11)
- September 2024 (11)
- August 2024 (5)
- July 2024 (5)
- June 2024 (9)
- May 2024 (7)
- April 2024 (6)
- March 2024 (2)
- February 2024 (2)
- January 2024 (5)
- December 2023 (6)
- November 2023 (2)
- October 2023 (12)
- September 2023 (5)
- August 2023 (3)
- July 2023 (4)
- June 2023 (10)
- May 2023 (5)
- April 2023 (5)
- March 2023 (7)
- February 2023 (5)
- January 2023 (7)
- December 2022 (4)
- November 2022 (13)
- October 2022 (4)
- September 2022 (7)
- August 2022 (11)
- July 2022 (6)
- June 2022 (5)
- May 2022 (2)
- April 2022 (4)
- March 2022 (6)
- February 2022 (7)
- January 2022 (9)
- December 2021 (3)
- November 2021 (5)
- October 2021 (7)
- September 2021 (2)
- August 2021 (2)
- July 2021 (4)
- June 2021 (6)
- May 2021 (6)
- April 2021 (5)
- March 2021 (8)
- February 2021 (3)
- January 2021 (3)
- December 2020 (7)
- November 2020 (9)
- October 2020 (7)
- September 2020 (6)
- August 2020 (10)
- July 2020 (8)
- June 2020 (3)
- May 2020 (1)
- April 2020 (2)
- March 2020 (2)
- February 2020 (1)
- January 2020 (1)
- November 2019 (2)
- October 2019 (1)
- September 2019 (2)
- August 2019 (3)
- July 2019 (2)
- June 2019 (2)
- May 2019 (3)
- March 2019 (1)
- February 2019 (3)
- December 2018 (1)
- November 2018 (2)
- October 2018 (1)
- September 2018 (2)
- August 2018 (1)
- July 2018 (1)
- June 2018 (3)
- May 2018 (4)
- April 2018 (1)
- February 2018 (1)
- January 2018 (4)
- November 2017 (1)
- October 2017 (2)
- June 2017 (1)
- May 2017 (2)
- April 2017 (1)
- February 2017 (1)
- January 2017 (2)
- October 2016 (1)
- August 2016 (1)
- July 2016 (2)
- June 2016 (1)
- March 2016 (1)
- January 2016 (1)
- December 2015 (3)
- November 2015 (2)
- October 2015 (6)
- July 2015 (1)
- June 2015 (1)
- April 2015 (2)
- March 2015 (13)
- February 2015 (17)
- January 2015 (15)
- December 2014 (35)
- November 2014 (26)
- October 2014 (60)
- September 2014 (2)