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Loadsmart’s Look Ahead: An Analysis of Key Freight & Economic Indicators to Watch in October

As usual, in this Monthly Market Update, we will provide a brief update & analysis of the full truckload market and present some compelling trucking-related economic analysis to provide a macroeconomic view on the state of the market. 

Please reach out to Stella Carneiro (stella.carneiro@loadsmart.com) or Jon Payne (jonathan.payne@loadsmart.com) with any questions, suggestions, thoughts, etc. Thank you! We hope you enjoy! #movemorewithless


As of October 2023, our model predicted that rates would rise from $2.37 to $2.44 in September. Our prediction was right on the nose. By the end of 2023, our forecast calls for prices to rise to $2.6 and continue upward through 2024.
  • Since June, when we began publishing Loadsmart's long-term spot rate forecasts, we have adjusted our December 2023 (from $2.56 to $2.6) and December 2024 (from $3.28 to $3.41) predictions due to the mid-year spike in rates, which exceeded our expectations by a few cents in most months, and, most importantly, due to revisions in fuel price expectations.
The strong correlation between our prices and Sonar's OTRI allows us to estimate when capacity is likely to become tight (defined as OTRIs above 10%). 
  • In Figure 2, we display the probability of being a hot market based on the carrier rate we forecast every month till the end of 2024.
  • When LS rates rise above $2.9, the probability that we are in a hot market is higher than the probability that we are not in a hot market. 
  • Based on these estimates, we are not likely to see a hot market until April 2024.

Loadsmart rate forecast as of October 2023

Figure 1

Probability of hot market based on the LS Rate Forecast

Figure 2

September's Full Truckload Market Review:

Starting this month, our indices will change. The volume index has been adjusted to reflect more market fluctuations rather than internal volume shifts within our company and, with this change in the volume index, we took the opportunity to rescale our price index using a simpler scale where prices are indexed to the start date of our pricing series (October 1, 2021).

Loadsmart's Daily Carrier Rate Index

Figure 3

Rates: Our Price Index increased by 4.1% MoM in September. Rates were sluggish at the start due to the Labor Day holiday, but jumped after the second week of the month and continued throughout September at a new level. For the first time in the year, we had a YoY increase in the index.

  • Our data was not aligned with the OTRI performance through the month, which fell to 3.6% (from 4.4%) in September.

Loadsmart's Daily Volume Index

Figure 4

Volumes: Our Volume Index rose 1.1% MoM in September, slightly outperforming Sonar's OTVI, which was flat for the month. The index has already rebounded about 6% from its April low and we expect this trend to continue as we enter the peak season.

Freight & Economics

Diesel prices and freight rate recovery

There has been much speculation as to whether the spot rate recovery was simply a pass-through of a diesel price increase to rates. Our data, displayed in Figure 5, contradict this hypothesis. 
  • Firstly, because our rate recovery began in June, about two months before there was a significant surge in fuel prices (diesel prices started an uptrend in July). 
  • In addition, both linehaul-only and all-in rates have recovered so far. The recovery of the former has indeed slowed due to the increase in fuel prices, but the upward trend continues.
Rates are recovering even after adjusting for the impact of rising fuel prices

Figure 5

We believe that linehaul-only rates should continue to rise over the long term, even with further fuel price increases, as truck capacity continues to shrink.
Seasonal Hiring Announcement 

So far, only three major retailers - Amazon, Target, and Macy's - have released their holiday hiring plans. The numbers show how expectations for consumer spending are largely divergent.

  • Of the three, Amazon is the only one increasing its numbers from 150k jobs last year to 250k this year. For Target and Macy's, the hiring plans are about the same as they were in 2022 (Figure 6).

Hiring announcements have been mostly muted this year compared to previous years. This may be due to retailers' uncertainty about the state of the economy over the next few months. On one hand, tighter credit availability and the end of the student loan moratorium are expected to weigh on consumer spending in 4Q2023; on the other hand, compared to last year, we have entered the fourth quarter in a better environment with the fall in inflation rates and real income growth.

Seasonal hiring in retail

Figure 6

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